Topman Competition

This past semester, the retail management students at Ryerson had a course that revolved entirely around planning a collection for Topshop/Topman’s new Canadian market. Though they had the branding, marketing, budget, and other business-y stuff down pat, each group needed a designer – i.e. any fashion student at Ryerson – to create the actual line and tie everything with their aesthetic. Somehow my friend Daria managed to convince me to join her group despite my drowning in workload.

It turned out to be a really rewarding and fun experience, plus I was compensated ($$$) for all of my hard work! Each group presented to a panel of Topshop/Topman Canada judges in hopes to win a grand prize of a round trip to London, England, and for the designers, a chance to work with the designers of Topshop/Topman.

Here are a few of the final illustrations I submitted with my team, showcasing the ten-piece collection in all its military-inspired glory. Our theme was based around General James Wolfe, a British army officer known for his victory over the French in Canada – one that ties the British retailer with the new Canadian market. Take note of the super fun quilted skinny jeans and metallic bronze detailing!

My friend Sherry even went as far as helping me film the following video for our presentation. It features my unrealistically attractive boyfriend walking around and spinning romantically with me. Watch it if you feel like wasting 47 seconds of your life.


Unfortunately, we don’t find out who won for a couple more months, but I’ll let you know as soon as I know! Wish me luck, and please check out my portfolio if you like my work :)

3 Comments

  1. Posted 08.12.2012 at 10:10 am | Permalink

    wat software did you use to upload your portfolio. thanks

  2. Posted 08.12.2012 at 12:22 pm | Permalink

    Hey, Bianca, these are awesome! You seem like a really multi-talented fashion student. What exactly are studying??

  3. Posted 08.12.2012 at 8:52 pm | Permalink

    these designs look great!

    http://www.styleandshades.blogspot.com

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